Last Updated on November 20, 2024 by admin
Every social media platform has its own specific image size requirements, which can make it challenging to keep track of the ideal dimensions for each. To simplify things, we’ve compiled a guide to the recommended image sizes for all major platforms, ensuring your visuals look their best wherever you post.
Social Media Image Sizes
Below is a chart that provides the recommended size for profile pictures and cover photos for popular social media platforms.
Profile Picture | Cover Photo | |
---|---|---|
196 x 196 pixels | 851 x 315 pixels | |
Google Business Profile | 720 x 720 pixels | 1024 x 576 pixels |
320 x 320 pixels | N/A | |
LinkedIn (Company Page) | 400 x 400 pixels | 1128 x 191 pixels |
165 x 165 pixels | 800 x 450 pixels | |
X (Twitter) | 400 x 400 pixels | 1500 x 500 pixels |
YouTube | 800 x 800 pixels | 2048 x 1152 pixels |
Social media platforms are more than profile pictures and cover photos though. As you read on, you will find more recommended sizes for various images on each platform.
Facebook Image Sizes
- Profile picture: 196 x 196 pixels
- Cover photo: 851 x 315 pixels
- Feed images:
- Horizontal – 1200 x 630 pixels
- Vertical – 1080 x 1350 pixels
- Multiple – 1200 x 1200 pixels
- Link image: 1200 x 630 pixels
- Facebook story: 1080 x 1920 pixels
Google Business Profile Sizes
- Profile picture: 720 x 720 pixels
- Cover photo: 1024 x 576 pixels
- Post image: 540 x 405 pixels
Instagram Image Sizes
- Profile picture: 320 x 320 pixels
- Instagram feed:
- Square – 1080 x 1080 pixels
- Horizontal – 1080 x 566 pixels
- Vertical – 1080 x 1350 pixels
- Instagram story: 1080 x 1920 pixels
LinkedIn Image Sizes
- Profile picture: 400 x 400 pixels
- Cover photo:
- Profile – 1584 x 396 pixels
- Company Page – 1128 x 191 pixels
- Link image: 1200 x 628 pixels
Pinterest Image Sizes
- Profile picture: 165 x 165 pixels
- Cover photo: 800 x 450 pixels
- Pin image: 1000 x 1500 pixels
X (Twitter) Image Sizes
- Profile picture: 400 x 400 pixels
- Cover photo: 1500 x 500 pixels
- X feed:
- Horizontal – 1200 x 675 pixels
- Vertical – 675 x 1200 pixels
- Link image: 800 x 418 pixels
YouTube Image Sizes
- Profile picture: 800 x 800 pixels
- Cover photo (Banner image): 2048 x 1152 pixels
- Video thumbnail: 1280 x 720 pixels
Frequently Asked Questions about Social Media Image Sizes
Why is it important to use the correct image sizes for social media?
Adhering to the recommended image sizes improves user engagement and brand visibility. Correctly sized images appear more professional and are more likely to grab viewers’ attention, increasing the chances of likes, shares, and comments. Inconsistent sizing can lead to distorted images, which can negatively affect your brand’s perception. Additionally, many platforms use automatic cropping and resizing, so uploading images that fit the required dimensions ensures your content remains as intended without losing important details. Optimizing image sizes also helps with faster loading times, enhancing the user experience across different devices.
What’s the best file format to use for social media images?
Generally, JPEG is the go-to format for social media images. If you prefer a high-quality image, PNG is better for a crisp image or one that requires transparency.
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