Update November 2019: Facebook has removed gray verification badges from Pages. The gray circle with a checkmark was originally used to show the authenticity of a business. The never ending […] Read More
Common PPC Questions from Clients
The search engine marketing industry changes rapidly and that will continue to be the case. Our clients and prospective clients are busy doing their real jobs and can’t keep up with […] Read More
How to Best Utilize BrightLocal to Build Citations for Your Business
There are lot of key components that go into improving local SEO, and one of those is building local citations for your business. Before I dive into talking about BrightLocal, here’s […] Read More
7 Things You Need To Do When Implementing SSL On Your Website
I’m on an encryption kick recent if you can’t tell. Back in December, I wrote an article entitled “Should I Encrypt my Website?” which strives to answer that exact question. […] Read More
Search Engine Optimization vs. Pay-Per-Click
A common question in online marketing is: “What is the difference between search engine optimization (SEO) and pay-per-click (PPC)?” Then there is the follow-up question: “Which one is better for […] Read More
How Online Travel Agencies Can Drive SEO Results
There’s been a long debate about Online Travel Agencies (OTAs) in online marketing and whether they are beneficial or damaging to the hospitality industry. One of the main arguments regarding […] Read More
SEO Resources for Chiropractors
Standing out in Google for chiropractors is competitive. Most cities have numerous chiropractors and not ranking well in search engines means you may be missing out on a large amount […] Read More
How to Write SEO-Friendly Content
Getting your content out on the web is easy. Getting your voice heard and having people read your content is sometimes not so easy. The first thing to recognize when […] Read More
How to Create a Google Analytics Dashboard in Google Sheets
Recently, we’ve been getting a decent number of requests from clients to see specific Google Analytics (GA) data put into some kind of easily digestible table-like format and updated on […] Read More