“What is this box being displayed at the top of this search result?” “Is it a paid advertisement?” “Is this information Google is supplying?” “Why is Google choosing to display […] Read More
PPC Tips For Higher Education
There is always competition for prospective students when it comes to associates, undergraduate, and graduate degree programs. Higher education institutions all over the country spend millions of dollars trying to […] Read More
How to Optimize Your Pinterest for SEO
Within the past several years, Pinterest has continued to grow as both a social network and search engine. What many businesses fail to know is that Pinterest features its own unique […] Read More
SEO For Credit Unions
If you are here, you likely realize that SEO is important for credit unions. If your website is not near the top for important keywords, you may be missing out […] Read More
Advanced Google Search Operators, Tips and Techniques
Advanced search operators are a fantastic tool Google gives to its users for finding exactly what they are looking for. It’s up to us to figure out how to use […] Read More
Local SEO Tips for Vacation Rental Companies
When it comes to planning a vacation, many people think of staying in a traditional hotel or luxury resort. However, within the past few years it seems that a majority […] Read More
Halloween Costumes Related to Online Marketing
Halloween is almost here! Every year, it’s a struggle to determine what to dress up as. While we’ve never dressed up for Halloween in the Netvantage office, that doesn’t mean […] Read More
How Does Google Return Results So Damn Fast?!?
You’re doing some online research for your kid’s little league team. You open a browser window to search for “baseball bats.” You hit “Enter” and WHAM! … three-and-a-half million results […] Read More
How to Choose Your Target Keywords for SEO
One of the most important SEO strategies is keyword targeting. Choosing the right keywords for your website will not only help your webpages rank better in search engines, but can […] Read More