Search Scoop: Week of February 2nd

Happy Groundhog’s Day! Let’s hope spring is right around the corner!

Here are this week’s Search Scoop articles:



Adam HenigeThis article selected by:
Adam Henige
G+ | Twitter
We built Google for users, not websites — Found this goodie on the Google Europe Blog from 2014. The comments is where it gets fun. Google playing the “it’s all for the users” card can be a tough sell with many of their actions the past couple of years.
Andrea BarnesThis article selected by:
Andrea Barnes
G+ | Twitter
Google: Even Without Disavowing, Getting Good Links Can Remove Your Penguin Problems — If your site is still drowning in the Penguin quicksand, Google’s Webmaster Trends Analyst John Mueller gives us sound advice on how to recover without removing bad links or using the disavow tool.
Jerod KaramThis article selected by:
Jerod Karam
G+ | Twitter
Worst Passwords of 2013 – our annual list updated — As if to put an exclamation point on my blog post from last week, Splashdata just released their worst-of-the-worst list of passwords that people are still using. It’s shocking how terrible people’s passwords STILL are. C’mon folks! Read my article…fix your dumb passwords!
Joe FordThis article selected by:
Joe Ford
G+ | Twitter
The Secret to AdWords Success, Told By A Former Googler — Former Googler Frederick Vallaeys outlines some clear steps for defining and achieving success in AdWords campaigns.  Good tips from a very good source!
Lexie KimballThis article selected by:
Lexie Kimball
G+ | Twitter
How To Get Google To Show Your Facebook, Twitter & Other Social Accounts In Its Knowledge Graph Boxes — I have yet to try this for Netvantage, but it will be interesting to see how this changes the search results. I would be really curious to see how it effects major brands since people don’t have to go to their website anymore to get to their social media accounts.
Michael HallThis article selected by:
Michael Hall
G+ | Twitter
10 Features In The SEO Spider You Should Really Know — We love Screaming Frog SEO Spider to help us with technical website audits and to deal with ongoing website maintenance issues. Here are 10 features of Screaming Frog provided by Dan Sharp, the founder & Director, that you may not have known about.

Netvantage Marketing

Netvantage SEO is a search engine marketing company founded in 2008. We assist businesses in a variety of industries with search engine optimization and paid search management.

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