Search Scoop: Week of May 11th

We hope everyone had a wonderful Mother’s Day!

Here are this week’s Search Scoop articles:



Adam HenigeThis article selected by:
Adam Henige
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Why the Links You’ve Built Aren’t Helping Your Page Rank Higher — Getting links but no rankings? Well, maybe you’re doing it wrong. This Whiteboard Friday dives into why the links you’re getting may not be having the impact you’d hoped.
Andrea BarnesThis article selected by:
Andrea Barnes
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Unique Blogging Tips for Small & Medium Size Businesses — Business owners who are also taking care of their own SEO need to know this — post unique, relevant content to your site to draw more users and prospective customers to your site. For tips on how to create blog posts, follow these tips by Jesse McFarland.
Jerod KaramThis article selected by:
Jerod Karam
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Online Extortionists Are Using Encryption as a Ransom Weapon — This is a serious deal. I’m not saying specifically who, but one of our own members of the Netvantage team got hit by this particular trap and all of our shared business documents got hijacked by an encryption scheme. Luckily we had good backups and were able to recover easily. Others may not be so lucky. Keep yourselves safe, people.
Joe FordThis article selected by:
Joe Ford
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Attention Keyword Hoarders: You Need to Delete 98% of Your AdWords Keywords – Here’s Why — It is May, which means garage sale season and time to clean out all the stuff you hoard. In that spirit, here is a great article calling out all keywords hoarders (I see a lot of these) and making sure your accounts are tightened up with a core group of keywords. The moral, you don’t need thousands of keywords that all really mean the same thing!
Lexie KimballThis article selected by:
Lexie Kimball
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8 Ways Social Media Can Impact Your SEO — The power of social media is endless — it can even play a part in your rankings. Find out how social media and SEO go hand-in-hand in this article.
Michael HallThis article selected by:
Michael Hall
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Why Is Link Dev So Expensive? — Link development is expensive because it takes a lot of time and labor. Julie Joyce illustrates that point with examples of the work and time it takes just to get one high quality link.

Netvantage Marketing

Netvantage SEO is a search engine marketing company founded in 2008. We assist businesses in a variety of industries with search engine optimization and paid search management.

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