Search Scoop: Week of October 6th

Happy Monday! The first train robbery happened on this day in 1866, but don’t worry, that doesn’t happen anymore so it’s safe to book a train vacation tour with America by Rail!

Here are this week’s Search Scoop articles:




Adam HenigeThis article selected by:
Adam Henige
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Google’s Your Money or Your Life Search Quality Ratings: What Webmasters Need to Know — Your Money, Your Life. Sounds lilke a news magazine program, but it’s actually Google’s manual standards for pages that impact your money or your life (read: ecommerce or other high value personal information). Webmasters, take note.
Andrea BarnesThis article selected by:
Andrea Barnes
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7 Simple Tips for Optimizing Pinterest Search From A Pinterest Engineer — Pinterest has 70 million active monthly users and it’s time you reach out to this audience if you haven’t yet. And like you do for other search engines, optimize your visual content to rank high in Pinterest search results.
Joe FordThis article selected by:
Joe Ford
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5 Best Practices to Steal for Your Holiday Marketing Campaign — Hard to believe – but it is that time of year again.  Time to start prepping for Holiday e-commerce shopping.  Here are 5 great strategies you can apply to your sites.
Lexie KimballThis article selected by:
Lexie Kimball
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The Difference Between Content Marketing and Inbound Marketing (and Why It Matters) — Are content marketing and inbound marketing the same? Are they a subset of each other? Find out in this article by Joe Chernov.
Michael HallThis article selected by:
Michael Hall
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More Google Answer Boxes, with Bonus Experiment! — If you’ve been a fan of Google’s Answer Boxes, you’re in luck. Dr. Peter J. Meyers explains the queries that are getting answer boxes, where Google is pulling their content from, and how we may be able to change what appears in the answer boxes if we are the content owners.

Netvantage Marketing

Netvantage SEO is a search engine marketing company founded in 2008. We assist businesses in a variety of industries with search engine optimization and paid search management.

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